Watch: Marketing for Orthodontists - Interview with Dr. Leon Klempner at AAO Winter Conference 2021
February 23, 2021
During the virtual AAO Winter Conference, SmileSnap hosted an interview with our founding partner, Dr. Leon Klempner. We covered a number of topics within orthodontic marketing including:
How the evolution of practice marketing has accelerated over the last few years
The different tiers that orthodontic practices fall into nowadays and what they mean
The components of a website that leads users to a call to action that converts them into patients
What you need to drive potential patients to your website
The essential components of an effective marketing plan