Why Doesn't My Social Marketing Attract New Patients?
October 17, 2016
Watch the video above for CEO of People & Practice's full answer to this important question.
Why doesn't my social marketing bring in new patients? The short answer is that you are not using all of the available marketing tools necessary. You need a coordinated combination of collecting multiple five-star public Google reviews, initiating a robust social media engagement program and effective content driven targeted Facebook Advertising.
Today, let's focus on Facebook Advertising. Facebook currently has over 1.7 billion users. You may be surprised to learn that the best growth opportunities are to target those that do not even know you exist. Facebook Advertising enables targeting potential new patients within a 5-10 mile radius of your practice, categorized by whatever age, sex, or income you desire to attract.
Read our article published in the September issue of the McGill Advisory - linked here: McGill Advisory article
Interested in a free marketing analysis of your practice? Contact me directly.
Founded by orthodontist Dr. Leon Klempner and marketing consultant Amy Epstein, People + Practice is a New York-based digital marketing firm on a mission to unveil the abundant opportunities for practices to thrive. We believe that right now is the Golden Age for provider growth, and we implement digital marketing strategies, technology and services that allow our clients to take advantage of it.